Blog

May 10, 2018 - by Srikar Reddy
With the recent controversy involving Facebook and Cambridge Analytica, there is increasing pressure on companies that are dealing with data to deliver superior business and customer outcomes. Not just social media networks, but any company in the process of digital transformation. This includes firms leveraging new technologies and platforms, such as drones, AI and autonomous vehicles, to deliver value.The pressure is even more intense on...
Mar 8, 2018 - by Srikar Reddy
Sonata was a Gold Sponsor at the 26th edition of NASSCOM India Leadership Forum in association with The World Congress on Information Technology (WCIT) held in Feb at HICC Hyderabad. Sonata Software’s CEO and MD, Mr. Srikar Reddy hosted a panel discussion at the event- Will platforms define who will win with Digital ?
Jan 30, 2018 - by Omprakash Subbarao
The 13th Conference on Web and Internet Economics (WINE) event held at the Indian Institute of Science, Bangalore, in December 2017 threw up some interesting discussions around concepts ranging from the scale effects in Web Search, market and auction mechanism design to pricing of resources in the cloud. Keynote speakers at the conference included Vijay Krishna of PennState, Vijay Vazirani of University of California Irvine, Ariel Procaccia...
Jan 12, 2018 - by Srikar Reddy
Sonata Software has trademarked the word platformation. Srikar Reddy, CEO and MD, Sonata Software talks in detail about platformation and how it helps enterprises ease the transition to digitization. He also talks about platformation's performance in the Indian market.
Jan 10, 2018 - by Arun Sriram
For the last several months, we at Sonata have been working on our new digital business transformation approach ‘Platformation.’ At its core, Platformation is about enabling businesses and organizations to adopt technology backed new business models and drive digital transformation.While we are just in the process of offering this to proactive customers as of now, it’s been quite exciting for us to see the concept resonate when we look at the...
Jan 10, 2018 - by Arun Sriram
What is common to the most successful companies in today’s digital era? Whether it is Apple, Facebook, Amazon or Alibaba, they all use a platform strategy to power their business model.Infact, a Harvard Business Review study done earlier in 2017, showed that digital transformation is paying off for those firms that embrace it.Digitally transformed organizations (“digital leaders”) performed much better than organizations that lagged behind...
Dec 15, 2017 - by Omprakash Subbarao
In less than two days, a galaxy of experts from varied fields ranging from Computer Science to Economics will gather at the Indian Institute of Science, Bangalore, India to discuss the one phenomenon that has been a true game changer of our times – the Internet.The 13th edition of the Conference on Web and Internet Economics (WINE), scheduled to be held from December 17-20, 2017 in Bangalore, promises to be an excellent interdisciplinary forum...
Oct 26, 2017 - by Srikar Reddy
The impact of technology on business is there for all to see — ‘born digital’ companies such as Amazon, Airbnb, Uber and Alibaba have built multi-billion dollar business at a never-before-seen speed in the corporate world. In achieving this, they fundamentally disrupted many traditional industries and posed a serious challenge to some of the long-established companies in their field. The success of these companies makes it clear that there is a...
Sep 27, 2017 - by Srikar Reddy
The new digital transformation offering 'Platformation' aims to help businesses move towards platform based business models backed by technology says Sonata Software CEO & MD Srikar Reddy Sonata Software is all set to formally launch its new digital business transformation offering 'Platformation' in the next few months. This offering is designed and built with the primary focus on enabling businesses and organizations to adopt technology...
Aug 30, 2017 - by Srikar Reddy
Indian IT services industry grew 8.7 per cent in the financial year 2016/17, the slowest in more than a decade. However, Sonata Software, based in Bengaluru reported a top-line growth of 29 per cent. It was not a mere case of the revenue base being smaller although that played a role.Sonata Software has been in the business for more than three decades. It was set up in 1986 and got listed in 1998. The company used to resell software in the...

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