Skip to main content

Digital Supply Chain

Overview

Digital is driving the change in the Consumer Goods industry. The growing power of the Consumer in terms of their choices, channels, information explosion, and ‘voice of the consumer’ through social media, forces the manufacturers to be focused on the (end) Consumer and their experience.

Challenges:

  • To innovate and create ‘new service and revenue models for delivering value to customers.
  • To significantly enhance ease of doing business, conceiving and executing effective trade promotions, putting in place a pull-based inventory across the supply chain, enhancing visibility (demand-availability) and operational agility.
  • To create new capabilities for Smart Manufacturing, Smart Warehousing, and Smart Transportation driven by agile end-to-end supply chain planning. These have become necessary for all manufacturers – small or big – to survive in today’s competitive world.
  • To rewire organizational processes demolishing internal silos and leveraging new digital capabilities for decision-making and execution.

To grow in this context, manufacturers have to focus on one or more of the three drivers:

  • Operational Excellence / Cost Leadership.
  • Product / Brand leadership by relevant Innovations, Speed to Market, and enhanced loyalty.
  • Customer Solutions and Customer Service - in terms of Convenience, availability, assortment, products vs. experiential solutions, etc.

To enable Manufacturers and Distributors to achieve this Sonata offers its Ready-To-Deploy Modern Distribution platform built on a modern digital process that provides digital engagement with channel partners and consumers while ensuring the back-end supply chain & unique pricing needs are taken care of by supporting the dynamism in moving goods through multiple channels with its advanced supply chain capabilities.

Retail E-Commerce is transforming Distribution

  • Companies are doing product research online
  • Goods are being shipped directly to retailers or consumers by manufacturers
  • Online purchases are shipped directly from manufacturers with the entry of drop shippers
  • Mega retailers buy most of their merchandise directly from manufacturers

What does this mean for traditional distributors?

It’s time to transform into a digital-ready, modern operator.

We can make this happen with robust technology infrastructure that enables seamless collaboration with customers and provides real-time visibility.

Modern distribution platform

  • Advanced Distribution Supply Chain and Execution
  • B2B eCommerce Portal
  • Smart Mobile Field Sales Operations
  • Distribution Analytics
  • Digital Ready Modern Distributor

Our Modern Distribution Platform helps wholesale distributors plan for profit by protecting margins at both order and line item level.

The Platform moves operations to a B2B eCommerce environment, enabling businesses to increase productivity and reduce order lead time.

Our smart mobile route-to-market app can help improve field sales productivity by providing real-time visibility to sales while in the field.

Digital Supply Chain Overview

Product Segment

Consumer Goods

  • Collaborative retailer execution with greater customer connection and insights.
  • Newer delivery models - e-trade, marketplaces, and direct-to-consumers.
  • Flexible performance management of sales, retailers, and ecosystem players.
Consumer Goods - Digital supply Chain

Wholesale Distributors

  • Digital distribution models with B2B eCommerce across the supply chain.
  • Efficient store delivery and field force management with digital technologies.
  • Adaptive networks and configurations to suit a variety of business models.
Wholesale Distributors - Digital supply Chain
OFFERINGS

World Class Service Offerings for Digital Supply Chain

  • Digital supply Chain - Advanced Supply Chain Solution (ASCS)

    Advanced Supply Chain Solution (ASCS)

    Advanced supply chain management software integrated with MS Dynamics 365. Designed to protect, increase margins, and plan to profit.
    Know More

    Advanced supply chain management software integrated with MS Dynamics 365. Designed to protect, increase margins and plan to profit.

  • Digital supply Chain - B2B Commerce Collaboration

    B2B Commerce Collaboration

    Digital supply chain solution (EDI, Portals, Commerce sites) built for collaboration and communication across channels. With ready features for faster time to market.
    Know More

    Digital supply chain solution (EDI, Portals, Commerce sites) built for collaboration and communication across channels. With ready features for faster time to market.

  • Digital supply Chain - Distribution solution on Mobile

    Distribution solution on Mobile

    Go paperless with real-time visibility and enable your field force for better service.
    Know More

    Go paperless with real-time visibility and enable your field force for better service.

  • advanced-supply-chain-software

    Advanced Supply Chain Software

    Complete supply chain management Plan to profit approach Protect and increase margins Available on MS Appsource
    Know More
    • Complete supply chain management
    • Plan to profit approach
    • Protect and increase margins
    • Available on MS Appsource
    Know More
  • supply-chain-collaboration

    Supply Chain Collaboration

    Up to-date tools EDI, portals, e-commerce sites Faster time to market Collaborate and communicate across supply chain
    Know More
    • Up to-date tools
    • EDI, portals, e-commerce sites
    • Faster time to market
    • Collaborate and communicate across supply chain
    Know More
  • distribution-solution-on-mobile

    Distribution Solution on Mobile

    Sonata iDroid Mobile App Go Paperless Real time visibility
    Know More
    • Sonata iDroid Mobile App
    • Go Paperless
    • Real time visibility
    Know More

Modern Distribution Platform

Our Modern Distribution Platform helps wholesale distributors plan for profit by protecting margins at both order and line item level. The Platform moves operations to a B2B eCommerce environment, enabling businesses to increase productivity and reduce order lead time. Our smart mobile route-to-market app can help improve field sales productivity by providing real-time visibility to sales while in the field.

md-platform